grilled tofu with steamed rice, teriyaki chicken with fried rice, beef tataki

Cooking a Cohesive Restaurant Brand: Lavaca Teppan’s menu, architectural design and branding

My team coordinated the media dinner and media blitz which served as an introduction to Lavaca Teppan, a sleek family-owned teppan-yaki restaurant that had just opened in downtown Austin on Lavaca Street. To better understand the vision for Lavaca Teppan, we spent time meeting with, dining with and learning from the owners Chef Toshi, Yoko…